Guitar Center, the world’s largest retailer of musical instruments, has teamed up with Drum Workshop (DW), one of the most respected manufacturers of drums and drum hardware, to present “DW Factory Day” on Saturday, August 24. This special event is set to take place at DW’s headquarters in Oxnard, California, and will be open to the public, promising a full day of activities for drumming enthusiasts and the general public alike.

DW Factory Day offers a rare opportunity for attendees to experience a behind-the-scenes look at one of the leading drum manufacturers in the world. Participants will have the chance to tour the DW factory and showroom, providing a unique insight into the drum-making process from start to finish. The event will also feature artist clinics, where drummers can learn from some of the top names in the industry, as well as various special events and giveaways, including exclusive prizes from leading brands like DW, Zildjian, SKB, and Guitar Center Lessons.

Guitar Center is proud to serve as the exclusive vendor for all gear purchased during the event, offering one-day-only factory pricing on drums and other gear. This special pricing will be available not just on-site, but also through Guitar Center’s online and phone ordering platforms for the day. Additionally, the event includes a special financing offer—48-month financing on purchases of $399 or more made with a Guitar Center Gear Card, plus 5% back in rewards for purchases made on August 24.

The day will also feature a variety of interactive activities, including a drum battle competition showcasing some of the top local drummers from the Guitar Center Lessons program. This competition promises to be a highlight of the day, with notable drummers serving as judges. Attendees can also sign up for a free group drum lesson with renowned drummer Jason Sutter, making it a day filled with learning and fun.

DW Factory Day is an event that reflects the strong partnership between Guitar Center and Drum Workshop, emphasizing their commitment to the drumming community. Whether you’re a seasoned drummer or just starting out, this event offers something for everyone and is not to be missed.

With limited space for some activities, early registration is recommended to ensure a spot in the exciting lineup of events planned for the day. Keep an eye out for details!